Taco Bell is being sued for using the word "beef" in the advertising for their "beef" tacos.

Now, I'm not one of these people who would eat a beef taco in any restaurant without expecting there to be actual, honest-to-jeebus beef or some kind in it. I'm just not that cynical. I expect things to be what they say and do as they're told.

Careful analysis reveals, unfortunately, that Taco Bell's "seasoned beef" filling is duplicitous and not worth your trust:

"Taco Bell's definition of 'seasoned beef' does not conform to consumers' reasonable expectation or ordinary meaning of seasoned beef, which is beef and seasonings," the suit says. Beef is the "flesh of cattle," according to the U.S. Department of Agriculture.

Dear me. We should have seen this coming. Nevertheless, I feel unaffected as I haven't eaten at the Bell in years, and even then I was usually enjoying the (relatively harmless) Bean Burrito, with added sour cream to ensure receiving bespoke food items (Taco Bell ProTip).

So now we're left wondering: If it ain't beef. What is it then?